According to journalists from Bloomberg, chapters Ubisoft received a collective lawsuit in court. It was provoked by illegal data transfer by Ubisoft Store and Ubisoft+ Companies Meta*.
According to the complaint, the personal data of the players flowed through the analytical Pixel tool created Meta Platforms. He was built into the official website Ubisoft To track the effectiveness of advertising.
The prosecution claims that such a practice https://harrys-casino.co.uk/withdrawal/ is a direct violation of the law on the protection of confidentiality, because Ubisoft does not request permission from users to transfer their personal data to third -party resources.
The defendant purposefully introduced and used Pixel, tracked the activity of users on the site and transmitted this information Facebook* to collect valuable marketing data. Pixel cannot be posted on the site without actions taken directly by the defendant or on behalf of the defendant. Pixel cannot be posted on the company's website Facebook Without the knowledge and consent of the defendant. The defendant did not request and did not receive the consent of users to use the Pixel to track, transfer and exchange data with Facebook.A passage of a collective claim
At the moment, the court case is waiting for confirmation. The plaintiffs demand from Ubisoft financial compensation and removal of Pixel from the site, or adding an option to obtain consent to the collection of information directly from users.
* The activities of the META organization are recognized as extremist and prohibited in the Russian Federation